Five Portuguese models featured at The House of Fashion 2026

IMC Models Agency spotlighted five rising Portuguese models at the sixth edition of The House of Fashion on Oct. 24 in Santo Tirso, where Nortada swimwear appeared on the runway. The event drew more than 1,000 guests, 200 models and over 100 backstage professionals, expanding the platform for emerging Portuguese talent.

Why it matters: - The House of Fashion is becoming a launchpad for new Portuguese modeling talent, giving emerging faces runway access, media exposure and contact with international brands. - The sixth edition also extended Portuguese fashion visibility beyond the local market, generating more than 2 million social media views. - The event paired emerging models with established designers and international fashion media, creating a higher-profile entry point for early-career talent.

What happened: - IMC Models Agency staged the sixth edition of The House of Fashion on Oct. 24, 2026, at Fábrica de Santo Thyrso in Santo Tirso, Portugal. - The event brought together more than 1,000 guests, 200 runway models and over 100 backstage professionals. - Five rising Portuguese models walked for swimwear brand Nortada: Catarina Cunha, Laura Santos, Elodie Tavares, Maria Inês Afonso and Lara Tavares. - The production ran in partnership with Paris Runway Official.

The details: - International brands on the runway included Via Delle Rose (VDR), Relish, Gaudi, BY VEL, ORASCI and Original Ireland. - Portuguese fashion was represented by Micaela Oliveira, Conceição Leite, Lezon, Nortada and emerging designers from Escola Profissional do Ave. - Guests included Cláudia Jacques, Sara Esteves Cardoso, Pedro Crispim and Conceição Queiroz. - Media coverage included ELLE, Harper's Bazaar, Nova Gente, TV 7 Dias, VIP, Grupo Impala, The Fashion Issue and Moevir Magazine. - Gena Martin of Paris Runway Official conducted interviews with designers, public figures and selected models. - Hair and makeup support came from ACP – Associação dos Cabeleireiros de Portugal, IEFP Rio Meão and Zélia Teixeira, with work by José Queirós Visagisme Studio, Vicktoria Herbych, Maryana Kravchenko, Bruna Sousa and Adriana Santos. - Sponsors included Restaurantes Arte Nova and JMCoutinho, with support from OMNA Agency and Pés de Linho.

Between the lines: - IMC Models Agency is using The House of Fashion as more than a runway show. The event doubles as a talent pipeline for models trained through IMC Models Academy. - The five featured models reflect different entry points into fashion, including university study, competitive swimming, dance, handball and football. - The mix of local designers, international labels and fashion media suggests the event is trying to position Portuguese talent inside a broader European runway circuit.

What's next: - IMC Models Agency said it will keep investing in emerging talent through IMC Models Academy and The House of Fashion. - The agency is positioning future editions as another route for Portuguese models to build portfolios and reach national and international opportunities. - The five featured models are expected to continue developing through training, runway work and new commercial projects.

The bottom line: - The House of Fashion 2026 gave five young Portuguese models a high-visibility runway stage while reinforcing IMC Models Agency’s role as a development platform for emerging fashion talent.